You ask good questions, and I can easily provide answers to each of your
issues. We defined Waterproof as outlined in the ANSI/HPVA standardized
testing, which has been the benchmark for numerous years. It is a very
tough procedure that measure the performance of each glue tested. The vast
majority (if not all) manufacturers of polyurethane glues, construction
adhesives, caulks, sealant, etc. indicate"waterpoof", on their labeling,
when they in fact are not designed for continuous submersion or use below
the waterline. (In our case, our claims are supported by a reputable testing
procedure). Simply put, the liability is too significant for these types of
applications and oftentimes, the substrates can't be controlled
sufficiently. In my office right now, I have a dried film of Titebond II
Premium Wood Glue that has been underwater for over 11 years...the film is
fine. However, it is how the substrates around the glue line react to these
conditions that could impact the overall strength and water-resistance of
Having said this, and living the ethical standards established by our
privately-held organization for over 70 years, we absolutely stand behind
our claim of waterproof as defined by the aforementioned criteria. In
addition, the thousands of success stories of Titebond II over the past 13
years, as well as the performance of Titebond III over the past 4 months
lends much more credibility than a magazine article. Are you a current user
of Titebond Wood Glues? If so, what has your experience been? It is
incredibly rare when someone is unhappy with the performance of our
Please note that we are strong partners of Wood Magazine, and together we
have supported woodworking for a number of years. However, we completely
disagree with the results published in this article and will be able to
demonstrate scientifically many of the inaccuracies that we feel compromised
How is Titebond III superior to Titebond II?
1. Increased water-resistance according to standardized and recognized,
2. Approximately 400 psi stronger than Titebond II, according to
standardized and recognized testing procedures.
3. Longer open time, upwards of twice as long. For years, even the most
loyal Titebond II users have asked us for a longer setting glue. Titebond
III takes care of this.
4. Titebond III is effective in temperatures down to 45 degrees, compared
to 55 degrees for Titebond II. Less chalking potential.
Finally, I'm quite concerned about your use of "hype" in reference to our
marketing efforts. As stated above, the ethical standards we support here
at Franklin are extremely high, which is apparent throughout the woodworking
industry as our product performance, technical support and commitment to
woodworking is clearly demonstrated throughout all the top woodworking
publications and associations. I am sorry that you question our marketing
efforts; I simply wish you could understand our position and ethical
standards in comparison to industry-wide practices. We feel good about our
position, our marketing efforts and again, completely stand behind our
claims, regardless of the product.
I appreciate your interest in this situation. Hopefully, this has been
helpful. Take care and have a great day.
P.S. Since we have taken the time to correspond with one another, could you
elaborate on your involvement in woodworking; the types of glues you use and
your experiences with these glues. I'm curious to know from what
perspective you are approaching this situation. Thanks so much.