OT: John Lewis ad.

"Never knowingly undersold"... (Doesn't apply to online retailers though).

Reply to
JoeJoe
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I thought rebranding is when the head of marketing has too big a budget and/or is too powerful for the board to keep under control?

Reply to
JoeJoe

But can they afford to keep their "never knowing undersold" promise? Profits all but wiped out ...

Reply to
Andy Burns

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