:> Damn right it is. and you could probably add "because they took out a full :> page ad in our mag, please see page xx" to the end of it. :>
:> jc
: I know that to be true. I once called a US based audiophile magazine : about arranging a review of my line of loudspeakers. I had already : been reviewed favourably in Canadian, German and French magazines, so : I thought it was the next logical step. I was told that they would : send me a kit that would start the process. : What I got in the mail, you guessed it, was a rate card for : advertising.
: Let me guess...Stereophile?
I'd be cautious about extrapolating from audiophile magazines to woodworking (or any other type of magazine). Audiophiles, and the magazines that cater to them, are incredibly irrational. These are the guys who pay a thousand dollars a foot for speaker wire that is equivalent in transmission to lamp cord from Ace Hardware; rub green Sharpies along the edges of their CDs to make them sound better; etc. And the mags are full of "serious" "reviews" of these products. The woodworking equivalent would be something like thinking you can cut a pice of wood more accurately on a tablesaw if you stick a piece of bubblegum to the underside of your bandsaw.
The whole field of audiophilia is full of snake oil, its producers, and deluded saps who buy it.
-- Andy Barss