My point is that although we like to buy American, some foreign makes are superior. So superior that they now justify putting assembly plants in the US. EVERY country is capable of making junk or making a quality product. It is the management philosophy of the company that makes the difference, followed by training and quality control To stay in business, a company has to make a profit. To sustain sales, they have to make a product people want to buy. While I've never owned a Japanese car, there are a couple of my list to check out for my next purchase, probably next summer. It may be another nail in the coffin for GM as most of my cars have been for many years.
Ease of use and operability too. Toyota has the best view through the mast when driving forward, a big plus. Buying forklifts is worse than buying a used car. The two salesmen were fiercely competing down to the last minutes. I had one in the conference room and the other called twice trying to better his deal. When both trucks were in our plant for test use, each salesman pointed out why his was better in complete contradiction to the other. One has a high air intake, the other low. Each says the other sucks in more dust. One has controls low, the other high, each says his were less tiring to use and more ergonomic.
We went from one truck to two, then to four in the past six years, but the real price negotiation was for the first. We maintain the same price level. They make very little on the truck sale , but they make money on the quarterly service for years.