I think the target was housebuilders where they want 'something' but want to pay the minimum possible. eg the removable faceplates are so the sparky can do first and second fix in one go, and then the decorators can splash their contract emulsion around without having to carefully mask off the sockets - just crudely mask the switch and it doesn't matter if you get paint on the body.
It was an Axiom light switch, think it was these:
They're Toolstation's basic range and I was using them in the loft where it shouldn't matter, but I should have known better.
Theo