AnthonyL laid this down on his screen :
Yes. Which is which phase will normally be decided and checked at the incomer (with the instrument I). The phase marking will then be maintained throughout the installation. If a 3ph motor is already marked for the correct phases to ensure the correct direction of rotation, if connected with the correctly marked phases, it will run the desired way. Swapping over any two of the three phase wires, will reverse the direction of rotation.
Yes.
Yes.
There is no way to determine on an unmarked 3ph cable, which wire is which phase apart from the obvious belling method of comparing the voltage to the known incoming other end. To ensure, or check correct phase rotation, engineers use a tiny 3ph handheld (I), three wire motor.