Well, I saw one of these LED backlit TV sets from Sammy in a store last night, and I have to say that I was not particularly impressed with the picture quality. Comparing to conventionally backlit (CCFL) Sony and Panasonic offerings in immediate proximity to the Sammy, it was my opinion that the rendition of skin tones, which we previously agreed was a good test of a colour display's performance, was actually nothing like as good. Both the Pan and the Sony had a near identical 'tone' to the skin of a newsreader's face. On the Sammy, that same face was rather pink and florid looking. I also did not think that the black level was any better than on the other two sets, which is a point that they are making a lot of, claiming that it substantially increases the contrast ratio.
I don't know what 'set-ups' this TV has, in terms of brightness, contrast, colour saturation, tint/hue, but in my experience, most LCD TVs - which is, after all, what this is - are set correctly 'out of the box', but I accept that this particular one that I saw might not be a good example of the technology.
I forgot to have a look round the back of it to see if there was a rating plate, but next time I'm in that store, I will try to remember.
In the set's favour, it is very pretty-looking. The slimness of the display is extremely impressive, and at this point in my evaluation, far outweighs any display-quality aspects being claimed for it ...
Arfa
Yes Geoff, I'm aware of all that. I work with the technology all the time. Did you read the original thread from last week ? We were not discussing the differences between transport and encoding systems, rather the moral - if not technical - validity of Sammy advertising this new offering of theirs as a "LED TV", which it isn't. It's an LCD TV with an alternate form of backlighting (LEDs rather than CCFL).
One of the main selling points that they claim, is that because they can control the intensity of the backlighting in individual areas, they can deepen the blacks, effectively improving the contrast ratio. On the example that I saw last night, I observed no such improvement that was obvious, compared to the sets around it. The reason that I questioned what controls for picture setup are available on this particular set, was that given that the backlighting is formed by RGB LED arrays, not white LEDs, then the overall colour temperature would in theory be adjustable - sort of a grey scale adjustment for LCDs, if you like. If this was the case, it might be accessible to the customer via the standard controls menu, as something like "tint" or "hue", and the reason that this particular set (they only had the one on display) did not seem to produce good flesh tones compared to the sets around it, might be because some sales erk had been playing with the controls to see if he could 'improve' it ...
Someone - maybe William - commented last week in the original thread, that they had seen one in Fry's in the U.S., and that they weren't especially impressed, either.
Arfa