I have a shed: it's a long, thin lean-to added onto the back of another shed. When first built, the big shed had a 6' wide trench behind it to cope with a sloping site. Later on someone decided it was a good idea to wall the back of this trench, go up to ceiling height and then put a roof on it. So the lower rear blockwork wall (3-4' high below surface level and 20' long) is thus prone to damp. Floor is concrete, which I expect is too thin, laid on bare earth.
I'd like to fix this, as part of the general shed refurb. Nothing great, just make it dry enough in there to store things without them going soggy.
I'm assuming that I buy something from Perma-gard (or others?) and apply it. Either "paint" in a can, or "cement-based grout" in a dry sack. I'm not planning, nor do I think it justifies, much more than this. So no membranes, inner dry linings, wicking membranes, sumps or pumps.
Any advice? What should I read for a "How to"? Which products would be most suitable for me? Any favourite brands, experience or other advice?