"Instant Rebate" rather than "Price drop" or "Sale Price" -- Why?

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snipped-for-privacy@snyder.on.ca posted for all of us...

Are you sure? Gov'ts are not known for this. ;-)
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On 11/21/2015 12:28 PM, Percival P. Cassidy wrote:

There is a difference. If the eller puts an item on sale, he is doing one of two things. 1. buying from the manufacturer at a sapecial low price and passing on the savings 2. Buying at the same price and selling at a lower price, thus making less profit.
In the case of an instant rebate, it is just that. He buys the bulbs at normal price. He sells them at regular price, pays sales tax at the rate of the regular price. But with one difference. Behind the counter is a guy from the power company kicking in 12 bucks. The seller makes the same profit, the state gets the same sales tax, but the power company pays some of the cost for you. My description is simplified, but that is what makes instant rebate differ from a sale price.
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On Saturday, November 21, 2015 at 8:57:21 PM UTC-5, Ed Pawlowski wrote:

In the case of a third party chipping in, it's a lot clearer and rational than the far more typical case, where the instant rebate is coming from the manufacturer of the product.
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On Sat, 21 Nov 2015 11:28:00 -0600, Percival P. Cassidy

Would it have something to do with the psychology of it? Something like buy X and get a "free gift" to go with it?
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On 11/21/2015 11:28 AM, Percival P. Cassidy wrote:

This is done with coupons, too - the sales tax is charged on the original price, not on the cost after the coupon is applied.
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