Ancestry.com became a publicly traded company on NASDAQ (symbol: ACOM) on November 5, 2009, with an initial public offering of 7.4 million shares priced at $13.50 per share, underwritten by Morgan Stanley, Bank of America, Merrill Lynch, Jefferies & Company, Piper Jaffray, and BMO Capital Markets.[26]
Underwriters are used for insurance because someone has to agree to pay if there is a large claim or a slew of smaller claims.
But IPO's take in money. What are those 4 companies underwriting, what are they doing?
Why can't some bookkeeping company with no assets just sell the stock and take in the money for ancestry.com?