Selling a good company name

There are cybersquatters buying up web addresses to sell on in the hope of great profit, and there are agencies who will help you sell your company as a going concern

There seems to be a hole in the middle - sale of a good company name

I have had Electronic Services Ltd for years (bought for a particular reason at the time, but never traded) - I would have thought that someone might be willing to buy it for some quids, but I have no idea where to look

Does anyone have any ideas ?

Reply to
geoff
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Have you asked your accountant?

Reply to
Andy Hall

Yeah, I did that today, they too were surprised that they couldn't find a marketplace for a well named, non trading company

Reply to
geoff

You could approach one of the companies that specialise in company formation. They may be prepared to buy it and sell it on.

Reply to
John Rumm

It's odd, although I suppose in some ways, the name's a bit boring. Would ESL be better as a trading name since it's a TLA like CET?

Reply to
Andy Hall

In message , geoff wrote

There appear to be thousands of companies using that name with a prefix

- Tom's Electronic Services Ltd., Dick's Electronic Services Ltd., Harry's Electronic Services Ltd. etc. so is the name actually tradable?

Reply to
Alan

Boring maybe, but "solid", a "pure" rather than an "applied" name

I was thinking it might be good for an agency, Arrow Electronics didn't want to know

Reply to
geoff

They mainly seem to be cheapy cheapos nowadays, I've looked

Not like the old days when it was Grays Inn Co Formations Ltd or nothing

Reply to
geoff

In message , Alan writes

Well, it's the root name

no prefixes or suffixes, just "electronic services ltd"

Reply to
geoff

Well most of the names they create are "disposable". I suppose you could register the matching domain names (prolly worth doing anyway to add value) and use the web site as a "for sale" sign.

Reply to
John Rumm

the .com is owned by arrow, the .co.uk is owned by a component supplier of a different name (who used to work for arrow)

the .ltd is of course, protected

Reply to
geoff

Stick it on ebay with a starter price of 10K also suggest you buy

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and sell the two as a package.

If it works and you want to send me 5% that'll be fine.

:-)

Reply to
OG

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is available.

Reply to
OG

You do realise that a company can trade under the name "Electronic Services" if they want to. As long as they don't clash with another company doing similar trade. As you aren't using it for anything, they could even do electronic services and be OK. AIUI the name is worthless without some business to go with it.

Reply to
dennis

I thought Cybersquatting was frowned upon now? What state is your company in? You could always contact Arrow, and their former subsidiary and claim they are passing themselves off as you.

Reply to
Paul Matthews

It has never traded

not really

Reply to
geoff

I would say it is less desirable than a similar name with a qualifier. There is nothing in the name that makes it unique, which makes it difficult to market and impossible to trade mark.

Coin Bignell

Reply to
nightjar

Ah. If that's the case, you probably can't reclaim the domains, and without available domains I imagine the value of a company name will be much lower.

Reply to
Paul Matthews

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