I'm trying to get my head round who decides on the wording on the labels on supermarket products.
I have two recently bought similar products in front of me. Tesco Everyday Value sparkling water in 2 litre PET bottles which is apparently "Filtered for improved taste, bottled for convenience."
I guess it's bottled for convenience because customers complained about having to try and take water out of the store from a tap in their hands. Most of that would surely have leaked out before they got back to the car nevermind back home. Bottling it seems like a commonsense solution and hardly a selling point for those who see little alternative to buying their water, or any other liquids, in bottles. I always buy my scotch in bottles for convenience too. It's hard to get pissed on the remants of what your wet hands contain after a 10 mile drive home.
Meanwhile Asda Smart Price sparkling water is apparently "good for hydration". No f****ng shit Sherlock? Who'd have thought that water was good for hydration?
How about "Our carbonated water still has a 104.45 degree angle between the central oxygen atom and the two hydrogen atoms despite us filtering and carbonating it."
That would at least teach people fizzics rather than absurd banalities.
Ok I'm getting old and grumpy and very intolerant of modern stupidity. I'll get me coat.