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Their claims see dubious at best:
# Heats when, where and how you want (heats a room not a house)
as would any plug in heater at a tenth the price
# Central heating without pipes or boiler
Central implies a central heat source - these don't have one - so false.
# Easy to use ? just plug in and heat!
I will give them that.
# Easy to install # Low installation costs (save up to 100%)
We seem to be repeating the last point a few more times.
# No maintenance # No chimney, no noise, no dust, no odour
fair enough
# Economical, comfortable and easy to use - unique concept
Hmm, how do they figure that? Compared to gas, no, compared to economy
7/10 storage heating, no. Plug in heaters a unique concept? I expect finding evidence to refute that would be hard.
# Comfortable warmth distribution
Only heating one room, with no circulation fan... better than any other static convector how exactly?
# Output 100% (save up to 40% on your heating bill)
Ewww 100% go with that, save 40%, I would like to see the justification for that.
# Safety: no combustion, no oxygen usage, no frozen pipes, no fumes, no deflagration danger
Clutching at straws - what are they comparing it to?
# Gentle warmth - even thermo spread (no cold or hot zones)
Repeat of previous point
# Perfect regulation of temperature (0,10°C precise)
But there is only one stat for two heaters in different rooms. How is that going to work.
# Programmable with a radio frequency program unit PROGRAMATEX
Sounds high tech - or like any prog stat, take your pick!
# Functions as central heating (individual or modular in use)
or not.
# Ideal product for refurbishing and conservatories
Why?
# 2 years guarantee on the electric components
Coo eee
# 10 years guarantee on the radiator and the radiator c
Is the core not part of the rad? Is that not an electrical component?
Sounds like ASA complaint fodder....