OT - Seriously misleading ad

A recent ad for Sylvania auto headlight bulbs showed their product "a" is 30% brighter*, "b" is 35% brighter, and "c" is 50% brighter*. When you look at the fine print for * you find the statement "comparisons made with Sylvania products at 100% light output and standard halogen bulbs at 80% light output." Well duh!! Can't say it was false advertizing since they admitted the flawed test, but unless you read the fine print it sure was misleading.

Reply to
Red
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Even worse, if you read the fine print you'll find that those high output bulbs last a fraction of the time of a regular halogen headlamp, despite costing a lot more. And they pull substantially more current, which older cars may not be equipped to handle. In short, I concluded that they just aren't worth it.

Reply to
trader4

Palmolive dish soap:

30% more than the leading 19 ounce brand. (24 oz)

How about just saying 50% more than the leading 12 ounce brand?

If you don't think about it, they are trying to convince you that you are getting 30% more for free.

Reply to
Thomas

Thomas wrote the following:

You may be, if the price of both are the same.

Reply to
willshak

Because 24oz is 100% more than 12oz.

Jon

Reply to
Jon Danniken

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