I don't think it's 2x costlier than competing polyurethanes, it's only
about the 3x compared to yellow aliphatics.
I've heard that some of the others don't contain the amount of solids
that Gorilla glue has, but I've not been able to tell any difference
from a functional standpoint in any that I've used--they all foam and
make a hell of a mess. Unless there is a _very_ specific reason for
using them (the common ones being the total waterproof quality, long
open time and/or exotics), I personally avoid them like the plague (or
bird flu to be topical :) ).
i tried some gorilla glue on some masonry/tile materials and was very
like so many adhesives, it may work great on certain materials, but as a
adhesive, I don't think so.
generally full court advertising seems to relate to an inferior product.
A long standing tenet of marketing holds that an identical product
repackaged and priced higher will cause consumers to believe it is a better
product. However, in this case I think Elmer's being a larger company
simply has lower manufacturing and distribution costs as they can economize
while making all of their other products. Less advertizing also lowers the
price. All they need to do is make sure it is on the same shelf and
comparison shoppers will figure out the rest.
I have used both and found no noticable difference subjectively.
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